Banner Advertising

Ballet Pass is a guide to ballet competitions, workshops, auditions, performances and studios in Japan. Each month, about 30,025 pages are viewed by dancers, students and parents who are actively looking for their next event. Your banner appears on event pages, listing pages and studio pages across the site.

日本語

Banner Plans

Positions and prices

Choose from four positions. All prices are in Japanese yen (JPY) and include Japanese consumption tax.

Position 1 (top)

¥16,500 / month (tax included)

Mobile: 1st ad slot (on event pages, directly below the key details)
Desktop: top of the sidebar
1 advertiser per position

Position 2

¥11,000 / month (tax included)

Mobile: 2nd ad slot (on event pages, below recommended events)
Desktop: 2nd in the sidebar
1 advertiser per position

Position 3

¥5,500 / month (tax included)

Mobile: 3rd ad slot (on event pages, below related events)
Desktop: 3rd in the sidebar
1 advertiser per position

Sidebar slot (desktop only)

¥3,300 / month (tax included)

Desktop: 4th and below in the sidebar
Not shown on mobile
Up to 7 advertisers

Add-on: Instagram promotion

¥11,000 / month (tax included)

An add-on for banner advertisers
2 feed posts and 2 Stories per month on the Ballet Pass account
Available with any position

Notes

Images

Recommended image: square, 1200 × 1200 px. Landscape images are also accepted.
Image replacement: free once a month; ¥3,000 per additional replacement.
You send your image and destination URL through the application form.

Terms

Payment and cancellation

Payment is by credit card and renews automatically every month. The minimum term is one month.
Before your ad goes live, the Ballet Pass team reviews the image and destination URL. If we decline your ad, we will refund the full amount you paid.
Once your ad has started running, we generally cannot accept cancellations. To stop your subscription, please contact us at least 7 days before your next renewal date.

Main Visual

A larger placement

The Main Visual slot shows your image at the very top of the Ballet Pass home page for ¥50,000 / month (tax included). Please contact us at info@balletpass.jp to check availability.

Apply

Apply for a banner ad

Apply through the form, review your details, and pay by credit card. Questions are welcome in English at info@balletpass.jp.